Privacy Policy

PRIVACY POLICY

  1. INFORMATION ABOUT THE COLLECTION OF PERSONAL DATA AND CONTACT DETAILS OF THE RESPONSIBLE PARTY

1.1 We are pleased that you are visiting our website and thank you for your interest. Below, we inform you about the handling of your personal data when using our website. Personal data in this context refers to all data that can be used to identify you personally.

1.2 The responsible entity for data processing on this website, in accordance with the General Data Protection Regulation (GDPR), is Shop Name. The data controller is the natural or legal person who decides, either alone or jointly with others, on the purposes and means of processing personal data.

1.3 This website uses SSL or TLS encryption for security purposes and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the responsible party). You can recognize an encrypted connection by the prefix "https://" and the lock symbol in your browser bar.

  1. DATA COLLECTION WHEN VISITING OUR WEBSITE

When using our website for informational purposes only, i.e., if you do not register or transmit any other information to us, we only collect data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

  • The website visited
  • Date and time of access
  • Amount of data sent in bytes
  • Source/reference from which you arrived at the page
  • Used browser
  • Used operating system
  • Used IP address (possibly anonymized)

The processing is carried out in accordance with Art. 6 (1) lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. No further transmission or use of the data takes place. However, we reserve the right to review the server log files retrospectively if there are concrete indications of illegal use.

  1. COOKIES

In order to make your visit to our website attractive and to enable the use of certain functions, we use cookies on various pages. These are small text files stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e., when you close your browser (so-called session cookies). Other cookies remain on your device and allow us or our partner companies (third-party cookies) to recognize your browser during your next visit (persistent cookies). When cookies are set, they collect and process specific user information such as browser and location data as well as IP address values. Persistent cookies are automatically deleted after a predetermined period, which may vary depending on the cookie.

Some cookies are used to simplify the ordering process by storing settings (e.g., remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is processed by individual cookies we implement, the processing is carried out in accordance with Art. 6 (1) lit. b GDPR either for the performance of a contract or in accordance with Art. 6 (1) lit. f GDPR to safeguard our legitimate interest in ensuring the best possible functionality of the website and a user-friendly and efficient design of the website visit.

In some cases, we cooperate with advertising partners who help make our internet offering more attractive for you. For this purpose, cookies from partner companies may also be stored on your hard drive when you visit our website (third-party cookies). If we cooperate with the aforementioned advertising partners, you will be individually and separately informed about the use of such cookies and the scope of the information collected in the following paragraphs.

Please note that you can configure your browser to notify you when cookies are set and allow you to decide individually whether to accept them or exclude the acceptance of cookies for specific cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find this information for the respective browsers at the following links:

• Internet Explorer: https://support.microsoft.com/en-ca/help/17442/windows-internet-explorer-delete-manage

• Firefox: https://support.mozilla.org/en-CA/kb/cookies-allow-and-disallow

• Chrome: https://support.google.com/chrome/answer/95647?hl=en-CA

• Safari: https://support.apple.com/en-ca/guide/safari/sfri11471/mac

• Opera: https://help.opera.com/en/latest/web-preferences/#cookies

Please note that if you do not accept cookies, the functionality of our website may be limited.

 

  1. CONTACTING US

In the context of contacting us (e.g., via contact form or email), personal data is collected. The data collected in the case of a contact form can be seen in the respective contact form. These data are stored and used exclusively for the purpose of answering your inquiry or for contact and the associated technical administration. The legal basis for processing the data is our legitimate interest in responding to your inquiry in accordance with Art. 6 (1) lit. f GDPR. If your contact is aimed at the conclusion of a contract, an additional legal basis for the processing is Art. 6 (1) lit. b GDPR. Your data will be deleted after your inquiry has been processed, provided that the circumstances indicate that the matter has been conclusively clarified and there are no statutory retention obligations to the contrary.

 

  1. DATA PROCESSING WHEN CREATING A CUSTOMER ACCOUNT AND FOR CONTRACT EXECUTION

In accordance with Art. 6 (1) lit. b GDPR, personal data is further collected and processed if you provide us with such data for the purpose of executing a contract or when creating a customer account. The data collected can be seen from the respective input forms. Deletion of your customer account is possible at any time and can be done by sending a message to the above-mentioned address of the responsible party. We store and use the data you provide to process the contract. After the contract has been fully executed or your customer account has been deleted, your data will be blocked in consideration of tax and commercial law retention periods and deleted after these periods have expired, unless you have expressly consented to further use of your data or a further use of the data is legally allowed and reserved by us, which we will inform you about below.

 

  1. USE OF YOUR DATA FOR DIRECT ADVERTISING

6.1 Newsletter Registration

If you register for our email newsletter, we will regularly send you information about our offers. The mandatory information for sending the newsletter is your email address. Providing other data is voluntary and is used to personally address you. For sending the newsletter, we use the so-called double opt-in procedure. This means that we will only send you an email newsletter once you have explicitly confirmed that you consent to the sending of the newsletter. We will send you a confirmation email in which you will be asked to confirm, by clicking a corresponding link, that you wish to receive the newsletter.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 (1) lit. a GDPR. When you sign up for the newsletter, we store your IP address recorded by the Internet Service Provider (ISP) and the date and time of the registration in order to be able to trace possible misuse of your email address at a later time. The data we collect when registering for the newsletter will only be used for the purpose of sending the newsletter.

You can unsubscribe from the newsletter at any time via the designated link in the newsletter or by sending an appropriate message to the responsible party named at the beginning. After unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we have reserved the right to use the data beyond that, which is legally permissible and which we will inform you about in this declaration.

 

6.2 Sending the Email Newsletter to Existing Customers

If you have provided us with your email address when purchasing goods or services, we reserve the right to send you regular offers for similar goods or services from our range by email. For this, we do not need to obtain separate consent from you. Data processing is based solely on our legitimate interest in personalised direct marketing in accordance with Art. 6 (1) lit. f GDPR. If you initially objected to the use of your email address for this purpose, no email will be sent by us. You have the right to object to the use of your email address for the aforementioned advertising purpose at any time with effect for the future by sending a message to the responsible party mentioned at the beginning. You will only incur transmission costs according to the basic tariffs. After receipt of your objection, the use of your email address for advertising purposes will be immediately discontinued.

 

7) DATA PROCESSING FOR ORDER PROCESSING
7.1 The personal data we collect will be passed on to the transport company entrusted with the delivery as part of the contract execution, to the extent necessary for the delivery of the goods. Your payment data will be forwarded to the bank entrusted with the payment processing, insofar as this is necessary for the payment process. If payment service providers are used, we will explicitly inform you below. The legal basis for the transfer of data is Art. 6 (1) (b) GDPR.

7.2 Use of Payment Service Providers (Payment Service Providers)

·       Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal, or – if offered – “Purchase on Invoice” or “Installment Payment” via PayPal, we pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. The transfer takes place in accordance with Art. 6 (1) (b) GDPR and only to the extent necessary for payment processing.
PayPal reserves the right to conduct a credit check for the payment methods credit card via PayPal, direct debit via PayPal, or – if offered – “Purchase on Invoice” or “Installment Payment” via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 (1) (f) GDPR based on PayPal's legitimate interest in determining your creditworthiness. The result of the credit check regarding the statistical probability of payment default is used by PayPal for the purpose of deciding whether to offer the respective payment method. The credit report may contain probability values (so-called score values). If score values are part of the credit report result, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, among other things but not exclusively, address data. For further data protection information, including the credit agencies used, please refer to PayPal's privacy policy: https://www.paypal.com/ca/webapps/mpp/ua/privacy-full
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractually agreed payment processing.

 

8) CONTACT FOR REVIEW REMINDER
Own review reminder (no dispatch through a customer review system)
We use your email address to send a one-time reminder to submit a review of your order for the review system we use, if you have given us your explicit consent in accordance with Art. 6 (1) (a) GDPR during or after your order.
You can withdraw your consent at any time by sending a message to the person responsible for data processing.

 

9) USE OF SOCIAL MEDIA: SOCIAL PLUGINS
9.1 Facebook Plugins with Shariff Solution
Special additional customs clearance costs and/or import duties are not included in the price and are borne by the customer.
Our website uses so-called social plugins ("plugins") of the social network Facebook, operated by Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook").
To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins but are instead embedded using an HTML link. This ensures that no connection to Facebook servers is established when you visit a page on our website containing such buttons. If you click the button, a new browser window will open, and the Facebook page will be loaded, where you can interact with the plugins (possibly after entering your login details).
Facebook Inc., based in the USA, is certified under the US-EU Privacy Shield Framework, which ensures compliance with the level of data protection applicable in the EU.
The purpose and scope of data collection, as well as the further processing and use of data by Facebook, and your associated rights and settings to protect your privacy, can be found in Facebook’s privacy policy: https://www.facebook.com/policy.php

9.2 Google+ Plugins as Shariff Solution
Our website uses so-called social plugins ("plugins") of the social network Google+, operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google").
To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins but are instead embedded using an HTML link. This ensures that no connection to Google+ servers is established when you visit a page on our website containing such buttons. If you click the button, a new browser window will open, and the Google+ page will be loaded, where you can interact with the plugins (possibly after entering your login details).
Google LLC, based in the USA, is certified under the US-EU Privacy Shield Framework, which ensures compliance with the level of data protection applicable in the EU.
The purpose and scope of data collection, as well as the further processing and use of data by Google, and your associated rights and settings to protect your privacy, can be found in Google’s privacy policy: https://www.google.com/intl/en/policies/privacy/

9.3 Instagram Plugin as Shariff Solution
Our website uses so-called social plugins ("plugins") of the online service Instagram, operated by Instagram LLC, 1601 Willow Rd, Menlo Park, CA 94025, USA ("Instagram").
To enhance the protection of your data when visiting our website, these buttons are not fully integrated as plugins but are instead embedded using an HTML link. This ensures that no connection to Instagram servers is established when you visit a page on our website containing such buttons. If you click the button, a new browser window will open, and the Instagram page will be loaded, where you can interact with the plugins (possibly after entering your login details).
Instagram LLC, based in the USA, is certified under the US-EU Privacy Shield Framework, which ensures compliance with the level of data protection applicable in the EU.
The purpose and scope of data collection, as well as the further processing and use of data by Instagram, and your associated rights and settings to protect your privacy, can be found in Instagram’s privacy policy: https://help.instagram.com/155833707900388/

 

10) ONLINE MARKETING
10.1 DoubleClick by Google
This website uses the online marketing tool DoubleClick by Google, operated by Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("DoubleClick").
DoubleClick uses cookies to display relevant ads to users, improve campaign performance reports, or prevent users from seeing the same ads multiple times. Through a cookie ID, Google tracks which ads are displayed in which browser, and can prevent them from being shown again. The processing is based on our legitimate interest in optimizing the marketing of our website according to Art. 6 para. 1 lit. f GDPR.
Additionally, DoubleClick can track conversions related to ad requests using cookie IDs. This occurs when a user views a DoubleClick ad and later visits the advertiser's website and makes a purchase using the same browser. According to Google, DoubleClick cookies do not contain personal data.
Due to the marketing tools in use, your browser automatically establishes a direct connection with Google's servers. We have no control over the scope or further use of the data collected by Google through the use of this tool and therefore inform you according to our knowledge: By integrating DoubleClick, Google receives the information that you have visited the corresponding part of our website or clicked on an ad from us. If you are registered with a Google service, Google may associate your visit with your account. Even if you are not registered with Google or have not logged in, it is possible that the provider will learn and store your IP address.
If you do not wish to participate in this tracking procedure, you can disable cookies for conversion tracking by setting your browser to block cookies from the domain www.googleadservices.com, https://www.google.com/settings/ads, noting that this setting will be deleted if you delete your cookies. Alternatively, you can find information on setting cookies and make adjustments through the Digital Advertising Alliance at www.aboutads.info. Finally, you can configure your browser to notify you about cookies being set and allow you to decide individually whether to accept them or exclude the acceptance of cookies for certain cases or generally. If you do not accept cookies, the functionality of our website may be limited.
Google LLC, based in the USA, is certified under the US-EU Privacy Shield agreement, which ensures compliance with the level of data protection required in the EU.
You can find more information about the privacy policy of DoubleClick by Google at the following link:
https://www.google.com/policies/privacy/

10.2 Use of Google AdWords Conversion Tracking
This website uses the online advertising program "Google AdWords" and within Google AdWords the conversion tracking of Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). We use Google AdWords to draw attention to our attractive offers through advertisements (called Google AdWords) on external websites. We can evaluate the success of individual advertising measures in relation to the data of the advertising campaigns. Our goal is to display ads to you that are of interest, make our website more interesting for you, and achieve a fair calculation of advertising costs.
The conversion tracking cookie is set when a user clicks on an AdWords ad served by Google. Cookies are small text files stored on your computer system. These cookies generally expire after 30 days and are not used to identify you personally. If the user visits certain pages of this website and the cookie has not expired, Google and we can detect that the user clicked on the ad and was redirected to this page. Each Google AdWords customer receives a different cookie. Therefore, cookies cannot be tracked across the websites of AdWords customers. The information collected through the conversion cookie is used to create conversion statistics for AdWords customers who have chosen to use conversion tracking. The customers are informed about the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, they do not receive information that could personally identify users. If you do not want to participate in tracking, you can block the use of the Google conversion tracking cookie by adjusting your browser settings to block cookies from www.googleadservices.com. You will not be included in the conversion tracking statistics. We use Google AdWords based on our legitimate interest in targeted advertising in accordance with Art. 6 para. 1 lit. f GDPR.
Google LLC, based in the USA, is certified under the US-EU Privacy Shield agreement, ensuring compliance with the level of data protection required in the EU.
You can find more information about Google's privacy policy here:
https://www.google.com/policies/privacy/
You can permanently disable cookies for ad preferences by preventing them through your browser software settings or by downloading and installing the browser plug-in available at the following link:
https://www.google.com/settings/ads/plugin?hl=en
Please note that certain features of this website may not be available or only limited when you have disabled the use of cookies.

 

11) WEB ANALYSIS SERVICES
Google (Universal) Analytics

  • Google Universal Analytics
    This website uses Google Analytics, a web analysis service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and enable analysis of your website usage. The information generated by the cookie about your use of this website (including the truncated IP address) is usually transmitted to and stored on a server of Google in the USA.
    This website uses Google Analytics exclusively with the extension "_anonymizeIp()", which ensures anonymization of the IP address by shortening it and excludes direct personal identification. With this extension, Google shortens your IP address within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. In these exceptional cases, this processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR, based on our legitimate interest in the statistical analysis of user behavior for optimization and marketing purposes.
    Google will use this information on our behalf to evaluate your use of the website, compile reports on website activities, and provide additional services related to website usage and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be combined with other data from Google.
    You can prevent the storage of cookies by adjusting the settings of your browser software; however, we would like to inform you that in this case, you may not be able to use all functions of this website in full. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plug-in available at the following link:
    https://tools.google.com/dlpage/gaoptout?hl=en
    Alternatively, instead of using the browser plugin or in browsers on mobile devices, please click on the following link to set an opt-out cookie, which will prevent the collection by Google Analytics on this website in the future (this opt-out cookie only works in this browser and only for this domain, if you delete your cookies in this browser, you will need to click this link again): Google Analytics opt-out
    Google LLC, based in the USA, is certified under the US-EU Privacy Shield agreement, ensuring compliance with the level of data protection required in the EU.
    This website also uses Google Analytics for cross-device analysis of visitor streams, which is carried out through a user ID. When you first visit a page, the user is assigned a unique, permanent, and anonymized ID, which is set across devices. This allows interaction data from different devices and sessions to be attributed to a single user. The user ID does not contain personal data and does not transmit such data to Google.
    The data collection and storage through the user ID can be objected to at any time, with effect for the future. To do so, you must deactivate Google Analytics on all systems you use, for example, in another browser or on your mobile device.
    You can deactivate this by using a browser plugin from Google:
    https://tools.google.com/dlpage/gaoptout?hl=de
    Alternatively, instead of using the browser plugin or in browsers on mobile devices, please click on the following link to set an opt-out cookie, which will prevent the collection by Google Analytics on this website in the future:
    Google Analytics opt-out
    Further information on Universal Analytics can be found here:
    https://support.google.com/analytics/answer/2838718?hl=de&ref_topic=6010376

12) RETARGETING/ REMARKETING/ RECOMMENDATION ADVERTISING
Facebook Custom Audience via Pixel Method
This website uses the "Facebook Pixel" from Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). In the case of explicit consent, this allows tracking of user behavior after they have seen or clicked on a Facebook ad. This process serves to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help optimize future advertising measures.
The collected data is anonymous for us, so it does not allow conclusions about the identity of users. However, the data is stored and processed by Facebook, so a connection to the respective user profile is possible, and Facebook may use the data for its own advertising purposes, according to the Facebook Data Usage Policy (https://www.facebook.com/about/privacy/).
You can allow Facebook and its partners to display ads on and off Facebook. A cookie may also be stored on your computer for these purposes. These processing operations only take place if explicit consent is given in accordance with Art. 6 para. 1 lit. a GDPR.
You can revoke your consent at any time by adjusting your cookie settings or through the following link:
https://www.facebook.com/settings?tab=ads

 

13) RIGHTS OF THE DATA SUBJECT

13.1 The applicable data protection law grants you comprehensive rights as a data subject in relation to the processing of your personal data by the controller (rights of access and intervention), which we inform you about below:

Right of Access pursuant to Art. 15 GDPR: You have, in particular, the right to obtain information about your personal data processed by us, the purposes of the processing, the categories of processed personal data, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned duration of storage or the criteria for determining the storage period, the existence of a right to rectification, deletion, restriction of processing, objection to processing, the right to lodge a complaint with a supervisory authority, the origin of your data if they were not collected by us from you, the existence of automated decision-making including profiling and, if applicable, meaningful information about the involved logic and the significance and envisaged consequences of such processing for you, as well as your right to be informed about the guarantees under Art. 46 GDPR in case your data is transferred to third countries;

Right to Rectification pursuant to Art. 16 GDPR: You have the right to request the immediate rectification of inaccurate data concerning you and/or the completion of incomplete data stored by us;

Right to Erasure pursuant to Art. 17 GDPR: You have the right to request the erasure of your personal data when the conditions of Art. 17 para. 1 GDPR are met. However, this right does not exist in particular when the processing is necessary for the exercise of the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest, or for the establishment, exercise, or defense of legal claims;

Right to Restriction of Processing pursuant to Art. 18 GDPR: You have the right to request the restriction of processing of your personal data as long as the accuracy of your data, which you dispute, is being verified, if you refuse the erasure of your data due to unlawful data processing and instead request the restriction of processing, if you need your data for the establishment, exercise, or defense of legal claims after we no longer need them for the purposes of processing, or if you have objected to processing on grounds relating to your particular situation, as long as it has not yet been determined whether our legitimate reasons override yours;

Right to Notification pursuant to Art. 19 GDPR: If you have exercised your right to rectification, erasure, or restriction of processing against the controller, they are obligated to notify all recipients to whom your personal data have been disclosed of the rectification or erasure of the data or the restriction of processing, unless this proves impossible or involves disproportionate effort. You have the right to be informed about these recipients.

Right to Data Portability pursuant to Art. 20 GDPR: You have the right to receive your personal data, which you have provided to us, in a structured, commonly used, and machine-readable format, or to request the transmission to another controller, insofar as this is technically feasible;

Right to Withdraw Consent pursuant to Art. 7 para. 3 GDPR: You have the right to withdraw any consent previously given for the processing of data at any time with effect for the future. In the event of withdrawal, we will erase the affected data without delay, provided that further processing cannot be based on any other legal grounds for processing without consent. The withdrawal of consent will not affect the lawfulness of the processing based on the consent before its withdrawal;

Right to Lodge a Complaint pursuant to Art. 77 GDPR: If you believe that the processing of your personal data is in violation of the GDPR, you have the right to lodge a complaint with a supervisory authority, without prejudice to any other administrative or judicial remedy, particularly in the member state of your residence, place of work, or the place of the alleged infringement.

13.2 RIGHT TO OBJECT

IF WE PROCESS YOUR PERSONAL DATA BASED ON OUR LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME, ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, TO SUCH PROCESSING WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE AFFECTED DATA. HOWEVER, FURTHER PROCESSING MAY BE RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR IF THE PROCESSING IS NECESSARY FOR THE ESTABLISHMENT, EXERCISE, OR DEFENSE OF LEGAL CLAIMS.

IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR SUCH MARKETING PURPOSES. YOU CAN EXERCISE THIS RIGHT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING YOUR AFFECTED DATA FOR DIRECT MARKETING PURPOSES.

 

14) DURATION OF STORAGE OF PERSONAL DATA

The duration of the storage of personal data is based on the respective legal retention periods (e.g., commercial and tax law retention periods). After the retention period expires, the corresponding data will be routinely deleted, unless it is no longer required for the fulfilment of the contract or the initiation of a contract and/or we have no legitimate interest in further storage.